sofia cardona

MUSIC MANAGEMENT

Europe electronic scene
throught a latin american ear

Colombian, based in Berlin sine 2021. I'm all about music that makes you feel something, whatever that is. Anger, freedom, happiness, curiosity, that's the whole point, right?

8+ years in music.
Label side. Distirbutor side. DSP side.

Outside of that: horror movies and dark fantasy videogames, cat mom, riding bikes, and a small (okay, growing) collection of playing cards.

Listen to my picksBerlin, Germany 2026

Oh, and Scorpio rising, Gemini, moon in Leo.
I know, I know. But it's really not as scary as it sounds, promise.

Services
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    Case Studies
    2018 → 2026
  

The resident artists on the Hot Meal roster, across both label and events. We work hand in hand with them on releases and on the showcases where they anchor the lineup.

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Across four continents, venues and promoters continue to book the Hot Meal Showcase — building standing relationships rather than one-off dates. I work hands-on with each partner across promotion, paid ads, social strategy, and production, shaping every showcase around the venue's audience and market rather than applying the same approach everywhere.

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The Hot Meal catalog, been part of it since #012.
Playlist pitching, press relations, release strategy, artist collaboration.

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Watch on YouTube ↗

▶ Watch on YouTube

Watch on Instagram ↗

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                    Watch on Instagram ↗

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When I'm not running campaigns, you'll sometimes find me on camera talking about music just for fun (:

▶ Watch on TikTok

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    Journey
    2017 → Present
  

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Scroll sideways →

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Languages

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    Contact
    Berlin, Germany
  

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    Berlin, Germany · available on request
    Soff © 2026
  

sofia cardona

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